Art vs art
A lovely customer posted me a copy of head2head. The cover looks great! I’ve had a few people tell me that they’ve seen my artwork at their offices and health clinics! I’d love to be able to draw more magazine and editorial illustrations like this.
Last month my contract with my agent ceased. I’ve always known that business and art making can be competitive, it can get commercialised, it can be very subjective and it can also be brutal to the artist’s ego. I’ve had positive feedback from retailers who stock my stationery, saying that my products and packaging are very professional and very well made. My notebooks and paper dolls have been very popular in store. But I’ve also had feedback from other retailers as being “too cutesy and too kiddy” and requested if I could do general patterned or plainer designs. Or maybe less of my Little Mo character.
These are all valid feedback and I have nothing against them. As an artist you have to be open to all kinds of criticism. Art can be really subjective, it can be based on what’s trendy and what other shoppers are buying and re-creating the same kind of art and formula. I’ve always known from the start that my drawings will never be everyone’s cup of tea.
As quoted from Sarah “Not everyone is going to want to buy your product. But that’s okay. Finding your target market is about finding the people who appreciate you for who you are and what you do. These are the people who need somebody like you to bring a little handmade goodness into their life. These are the people who want to buy everything you have to sell. And these are the people who will go out of their way to tell their friends about you.”
And I’ve had customers and friends like that! Mostly YOU! You who read my blog and facebook page and bought Little Mo goodies! You motivate me to continue drawing cute and happy illustrations. And you make me excited whenever I come here to blog about a new artwork. Thanks for keeping me in check! While my art isn’t for the mass market, I’m thankful that my art has its own niche.
So for this coming year, I want to work harder at drawing more Little Mo goodies and promoting my art as it is! I’d love to know your thoughts on this post!